Empowering you to take up space in business
Let us show you how to build a life and business that serves you

Empowering you to take up space in business
Let us show you how to build a life and business that serves you
We Support Professionals in Their Journey as a Business Owner

If you’re just starting out, ready to grow, learning how to scale or honoring boundaries and “coasting” in your business, Pursuing Private Practice has resources for you. We’re ready to get you to the next level in business and ready to support you in practicing self-care so you can actually enjoy your business.

Hi, I’m Jennifer McGurk!
Certified Eating Disorders Specialist, Clinical Supervisor, Business Coach & CEO of Pursuing Private Practice
I’m passionate about helping my clients feel fabulous about food and supporting other business owners to build a business that makes an impact in this world!
Hi, I’m Jennifer McGurk!

I’m passionate about helping my clients feel fabulous about food and supporting other dietitians to build a business that makes an impact in this world!
As non-diet healthcare professionals, our mission matters. I believe that by changing our client’s relationship with food, we’re changing their lives. In a world where a lot of providers feel stuck in jobs that don’t make an impact, I hope to inspire professionals to create a business that makes a difference.
Certified Eating Disorders Dietitian & Supervisor
& CEO of Pursuing Private Practice
Start Your Business

5 Steps to Start Your Private Practice This Week
Learn the 5 things you need to do to get your non-diet business started in this FREE workshop!

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Success Stories
"I have seen so much progress and jumped many hurdles with Jennifer’s program, Dietitian Business School.
Jennifer has many years of knowledge and experience through her supervision, guidance, and business coaching. It’s been very helpful to gain support from her and the other dietitians in the group.
The bonus classes have helped me navigate various business items like taxes, billing insurance, to caring for clients. The co-working meetings help hold me accountable for completing tasks.
I feel more comfortable knowing I am not alone in the feelings that arise in owning a business that usually can alternate like excitement, fear, and overwhelm.
My latest victory is ending my part-time job to pursue my private practice 100%!
I am so grateful for the support Jennifer and the Pursuing Private Practice team have provided in building up my business."